Strategy – Global Media Consult

cknaebel

February 2, 2025

Artificial Intelligence, Know-How, Market Insight, Strategy, Trends

AI: The New Reality TV - How It's Rewriting the Rules of Broadcasting & TV

The television industry is undergoing a profound transformation thanks to the power of artificial intelligence (AI). AI is no ...

cknaebel

February 2, 2025

Strategy

Why Relevance Should Be Your #1 KPI for Broadcast and TV Business Strategy

It has become common knowledge that our industry is widely fragmented. That has the danger (and many oversee that risk) that b...

cknaebel

February 2, 2025

Market Insight, Strategy, Trends

A New Trade War Threatens the Audiovisual Sector

The Tariff Shockwave: How the U.S. is Trying to bring back Hollywood Dominance - and how it will fail The gloves are off. T...

cknaebel

January 17, 2025

Strategy, Trends

GMC Trend Radar January 2025

Piecing Together the TV Industry’s Puzzle The TV industry isn’t a landscape you can simply map out with predictions. It’s m...

cknaebel

December 1, 2024

Artificial Intelligence, Know-How, Market Insight, Strategy

TV OS - The New Power Broker

If you're still thinking of a TV operating system as just a fancy menu for choosing between Netflix and your EPG for TV Channe...

Know-How, Strategy

Learn Product Innovation from Lego

🌸 Who would have thought Lego would end up in a hip Parisian boutique, nestled among trendy fashion items? And yet, here we ar...

cknaebel

August 7, 2024

Content, Market Insight, Strategy

Has the TV business model changed?

Of course, it is constantly changing in terms of how we 'provide TV' and yet, there are also some fundamentals that you always...

cknaebel

August 7, 2024

Know-How, Market Insight, Strategy

Don't look at Hollywood for your TV Strategy

⛔ Don’t let your strategy be guided by Hollywood drama. The US TV & Film industry is no longer the center of the universe,...

cknaebel

August 7, 2024

Market Insight, Strategy, Trends

Understanding the Shoppable TV Ecosystem

Shoppable Video is a extremely complex undertaking.Have a look at a (simplified) picture of the Video Ecosystem and Process in...

Artificial Intelligence, Market Insight, Strategy, Trends

Our AI Trend Compass to track the impact on the TV & Broadcast Industry

We have been very outspoken about the need to adapt your business to the AI trend. Its not too late to jump onto the bandwaggo...