cknaebel January 17, 2024 Market Insight, Strategy, Trends Old TV Died in 2024: I went to the funeral, so you don’t have to Predictions for 2024 from our Managing Director, Christian Knaebel It is that time of the year, when we all write, read or ... Read more
cknaebel January 17, 2024 Market Insight, Strategy, Trends In-Content Shopping as a Trend: Engaging Consumers on a New Level! Analyzing the change in consumer behavior, it becomes clear that Gen Z and Millennials are leading the way in online shopping.... Read more
cknaebel November 23, 2023 Strategy, Trends Platform Strategy is the Life Saving Raft that TV has waited for Television, much like that one friend who still believes cargo shorts are fashionable, is in dire need of a substantial transf... Read more
cknaebel October 25, 2023 Content, Market Insight, Strategy, Trends Phytigal Lifestyles: The Future of TV Might be in Analog Entertainment. In our increasingly digital age, there's a burgeoning desire to reinvigorate analog experiences—a concept known as the "phytig... Read more
cknaebel October 25, 2023 Market Insight, Strategy, Trends TikTok’s Potential Evolution: Leading the FASTTV Revolution Globally? TikTok’s Potential Evolution: Leading the FASTTV Revolution Globally? As global scrutiny over TikTok intensifies, especiall... Read more
cknaebel October 9, 2023 Content, News, Strategy, Trends The Convergence in Media brought us a more Divided World: How can we heal it? Media convergence is a reality we encounter every day, and it's been that way for nearly three decades. Since the dawn of digi... Read more
cknaebel July 17, 2023 Know-How, Strategy, Trends Embracing the Evolution: Transforming Management Culture in the Television Industry The television industry is undergoing a significant transformation, and at the heart of this change is the need for a shift in... Read more
cknaebel January 24, 2023 FASTTV, Strategy, Trends TV Industry 2023: Waiting for the Future ! TV Industry 2023: Waiting for the Future Why you should boldly go into the Future and not wait until it overruns you. Predi... Read more
cknaebel January 5, 2023 FASTTV, Market Insight, Strategy, Trends Uncertainty is the New Normal: Predictions for TV & Media Industry in 2023 Uncertainty is the New Normal How the Black Swan Theory applies to the media and TV industry in 2023 and beyond. Let me ... Read more
cknaebel August 16, 2022 Strategy, Trends We are rather going to broadcast from Mars than in the Metaverse The other day I got my boarding pass for the next NASA mission to Mars. It is going to happen in July 2026. Actually the board... Read more