Streaming – Global Media Consult

cknaebel

August 7, 2024

FASTTV, Know-How, LInearTV

Learn from YouTube on how to run a TV business?

Years ago, people would have dismissed the idea of using YouTube as a best practice for how to run a TV business. Times are a ...

cknaebel

January 17, 2024

Market Insight, Strategy, Trends

In-Content Shopping as a Trend: Engaging Consumers on a New Level!

Analyzing the change in consumer behavior, it becomes clear that Gen Z and Millennials are leading the way in online shopping....

cknaebel

October 25, 2023

Strategy

Is your Flywheel Complete?

Most TV & media businesses miss out on truly building a complete flywheel, others might think they have one- and then ther...

cknaebel

January 5, 2023

FASTTV, Market Insight, Strategy, Trends

Uncertainty is the New Normal: Predictions for TV & Media Industry in 2023

Uncertainty is the New Normal How the Black Swan Theory applies to the media and TV industry in 2023 and beyond. Let me ...

cknaebel

August 11, 2022

Content, Strategy, Trends

Targeting Male Millennials is a Waste of your Time

Millennials, the under 40, Hipsters, … youth, youth, youth. You name it: all spells young audiences in media. Everyone of fixa...

cknaebel

June 21, 2022

Market Insight, Trends

Cool, cool summer: deep dive into a hot streaming market

It is summer now in the Northern Hemisphere and at least in my part of the world it has been a very, very hot summer so far (c...

cknaebel

May 16, 2022

Content, Trends

The Slow Burn of FAST TV?

DO WE WITNESS THE SLOW BURN OF FAST TV? The Slow Burn of FAST TV - will the comet pass by or hit earth? Is FAST TV just lik...

cknaebel

January 24, 2022

News, Trends

Fintech & Media Mergers in 2022: Would you buy a Snowman?

Weekends are my time for catching up on things. This past weekend I was listing to some podcasts, doing some chores around the...

cknaebel

October 14, 2021

Content, Market Insight

Don't call it a streaming WAR - Lets Create A Universe Instead!

Don't call it a "streaming WAR". It is not a war! It becomes common practice to speak of the #streaming wars. I f...