Strategy, Trends
GMC Trend Radar January 2025
Piecing Together the TV Industry’s Puzzle
The TV industry isn’t a landscape you can simply map out with predictions. It’s m...
cknaebel
July 13, 2024
Our Blog & News
Artificial Intelligence, Content, Know-How, Strategy, Trends
To AI or Not to AI: A Deep Dive into Content Licensing for TV Executives
The AI revolution is reshaping industries across the board, and the television landscape is no exception. As artificial intell...
Know-How, Strategy, Trends
Strategic Inflection Point: Your Compass in the AI Hype
We said it before and we say it again: the TV industry is once again facing a transformative era, and this time it is driven b...
Market Insight, Strategy, Trends
Old TV Died in 2024: I went to the funeral, so you don’t have to
Predictions for 2024 from our Managing Director, Christian Knaebel
It is that time of the year, when we all write, read or ...
Know-How, Strategy, Uncategorized
A River Runs Through It: How Data is the Lifeline of Streaming TV
Connected TV is more than just a fancy description for some enhanced, target advertising mechanism in StreamingTV.
Connecte...
Uncategorized
Breaking Free from Hollywood's Grip
For decades, the global television and media industry has danced to an all-too-familiar tune, orchestrated by Hollywood and th...
Uncategorized
Season Greetings with AI
This year comes to an end and we had the privelige, the honor and fun to get more emersed into AI consulting projects. In addi...
Artificial Intelligence, Know-How, Market Insight, Strategy
TV OS - The New Power Broker
If you're still thinking of a TV operating system as just a fancy menu for choosing between Netflix and your EPG for TV Channe...
Uncategorized
Find your Eiffel Tower?
🌟 Find Your Eiffel Tower 🌟In business, just like in life, we all need a point of orientation – a guiding concept, strategy, or...
Know-How, Strategy
Learn Product Innovation from Lego
🌸 Who would have thought Lego would end up in a hip Parisian boutique, nestled among trendy fashion items? And yet, here we ar...
Market Insight, Trends
Big Tech is coming after Media Delivery Infrastructure - Why should you care?
Why Big Tech's Move Into Media Infrastructure Could Mean Game Over (or Level Up) for Traditional Media
The lines between tech a...
Uncategorized
Lets Talk AI on TV - A Virtuel Podcast
What is the state of AI in TV?That is a questions that I try to answer since months (if not years).I slowly get an answer and,...
Uncategorized
Harnessing the Power of Media and Television in the Fight Against the Far Right in the EU
In an era where misinformation and divisive rhetoric threaten the fabric of European societies, media companies—particularly i...
FASTTV, Know-How, LInearTV
Learn from YouTube on how to run a TV business?
Years ago, people would have dismissed the idea of using YouTube as a best practice for how to run a TV business. Times are a ...
