cknaebel August 7, 2024 Content, Market Insight, Strategy Has the TV business model changed? Of course, it is constantly changing in terms of how we 'provide TV' and yet, there are also some fundamentals that you always... Read more
cknaebel August 7, 2024 Know-How, Market Insight, Strategy Don't look at Hollywood for your TV Strategy ⛔ Don’t let your strategy be guided by Hollywood drama. The US TV & Film industry is no longer the center of the universe,... Read more
cknaebel August 7, 2024 Market Insight, Strategy, Trends Understanding the Shoppable TV Ecosystem Shoppable Video is a extremely complex undertaking.Have a look at a (simplified) picture of the Video Ecosystem and Process in... Read more
Artificial Intelligence, Market Insight, Strategy, Trends Our AI Trend Compass to track the impact on the TV & Broadcast Industry We have been very outspoken about the need to adapt your business to the AI trend. Its not too late to jump onto the bandwaggo... Read more
cknaebel July 13, 2024 Market Insight, Strategy What we admire in Canal+ Strategy? If you asked us a few years ago about our thoughts on Canal+ strategy, we probably had a very skeptical if not even bewildered... Read more
cknaebel July 13, 2024 Artificial Intelligence, Know-How, Trends Doing AI: Every Media Leader MUST experiment with AI now! This article deviates from the typical format, presenting a more personal perspective and a shift in focus from general trends... Read more
cknaebel July 13, 2024 Artificial Intelligence, Content, Know-How, Strategy, Trends To AI or Not to AI: A Deep Dive into Content Licensing for TV Executives The AI revolution is reshaping industries across the board, and the television landscape is no exception. As artificial intell... Read more
cknaebel July 13, 2024 Know-How, Strategy, Trends Strategic Inflection Point: Your Compass in the AI Hype We said it before and we say it again: the TV industry is once again facing a transformative era, and this time it is driven b... Read more
cknaebel February 23, 2024 Uncategorized From Broadcast to Shopcast Or: how Television turned into a Shopping Cart. By Christian Knaebel The acquisition of Vizio through Walmart is a wake ... Read more
cknaebel January 17, 2024 Market Insight, Strategy, Trends Old TV Died in 2024: I went to the funeral, so you don’t have to Predictions for 2024 from our Managing Director, Christian Knaebel It is that time of the year, when we all write, read or ... Read more